This is pretty cheeky and somewhat exploitative—because the profit margin is too large. But if you have a generation of people who care so much about brand names and are ready to throw cash at it, this is what we are left with.
Hip-Hop star-Dr Dre became a billionaire last year when he sold his Beats’ company to Apple during a record-setting deal that included about $2.6 billion in cash and approximately $400 million in stock.
While Beats is known for its high price tag, Headphone designers estimate ‘the cost of making a fancy headset is as low as $14’, the New York Times reported. With such a low estimate cost, the least expensive pair of Beats headphones that is listed on the company’s website costs $199.99 and the most expensive pair retails for $699.99.
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